SAMPLES is Longmont restaurant recently featured on the Food Network
Conecto has been working with SAMPLES for nearly two years. The Longmont restaurant was just getting started when they brought us on. They had gone through several attempts to build a cohesive marketing plan to showcase the food and the atmosphere to the community. Working with the owners Mark and Carmen Sample, we created a fun and engaging narrative starting with the launch of their Food Truck. Conecto worked with SAMPLES to create quarterly marketing goals to meet the different seasonal goals of the restaurant. We would tie those with social media posts, press releases, and video commercials that would all drive the messaging. We worked to capture compelling content for social media and to build monthly ad campaigns around.
Not Just Food
The key to successful marketing for Restaurants is not just showing the food. It is showing people having a great time and telling the story of the owner. A Producer from Diners, Drive Ins, and Dives from the Food Network came across one of our humorous videos about the restaurant. The Producer loved the feel of the spot and how the owners of the restaurant, Carmen and Mark, were having fun. Guy Fieri and his crew shot a piece on the restaurant. That national attention has brought significant acclaim and increased business for SAMPLES.